In today's world, inclusivity and empowerment are no longer mere buzzwords but essential values that drive positive change in society. As a dedicated follower of Malaysian football, I've long been disappointed by the persistent neglect of women's football in Malaysia. This dissatisfaction led me to take action in my own way, starting this brand.
Neglected by the Masses
Women's football in Malaysia has faced numerous challenges. It's often overshadowed by the male-dominated sport, leaving many female footballers and fans feeling marginalized. Efforts to promote women's football are typically minimal, driven by KPIs rather than a genuine commitment to growth and inclusivity in the sport. These attempts, while appreciated, often fall short of what is needed to empower and elevate women in the football industry. It's high time we address this issue and take a more substantial, sustainable approach to women's football development.
The Quote
"Inclusivity is not just about inviting women to the table, it's about giving them the power to set it on fire." This quote, inspired by Verna Myers' "Diversity is being invited to the party, and inclusion is being asked to dance," speaks volumes about true inclusivity. It emphasizes the need for women to have the power, influence, and resources to make meaningful change.
Why a Tote Bag?
While some may question our choice to debut with a tote bag instead of a broader apparel line, there is a compelling rationale behind this decision. We understand the importance of dedicating time to thoroughly grasp the intricacies of fabrics, design, and logistics, particularly concerning jerseys, hoodies, and other garments. The impeccable quality of our local brand is at an all-time high, and our aim is to guarantee that any forthcoming apparel aligns with the loftiest standards of performance and comfort, serving the needs of our community.
We sincerely hope that this is the first step toward creating a more inclusive and equitable future for the sport we love. Let's join hands and ignite the fire of change.
Making a Difference.
Women's Football Matter.